In such a tight economy it is
critical now more than ever to polish the skills of your front-line employees,
and others to get everyone in your organization
1 – Make sure everyone that
deals with customers knows what your up-selling line is (i.e.” Would you like fries with your order?”).
2 – Train your front-line completely
on the full line of products or services they deal with. Disney trains their
“ticket takers” for weeks before putting them on the front-line. If a “guest” asks
anything about Disney, they know the correct information to tell them!
3 -Train all employees on the
basics of the products that they don’t directly deal with, so they can at least
refer a sale to the appropriate person or department.
4 – Teach your front-line what
specific “customer clues” to listen
for when connecting customers and potential customers to additional products or
services. Learn to listen for the “opportunities.”
5 - Make sure product training includes the “features”
and “benefits” of each product or service, so they can learn to listen for the “customer
need” to be satisfied.
6 – Check out www.heberttraining.com/sales “Customer-Focused
Sales” to see how you can easily transform your customer service team to more
actively engage in making referrals to sell more products and services!
7 – Invest 1 day in your
professional development and your teams by registering for “Customer-Focused
Sales: “Fries With Your Order?” public workshop in Albany
or Syracuse , New York
8 - Check out www.heberttraining.com/sales_present
for HPT’s new “Exceptional Sales Presentation Skills” program, if you make
sales presentations and could use some polishing and extra techniques.
Please feel free to reproduce or publish
this article
with contact information.
with contact information.
Drop me an email to let me know at jhebert3@twcny.rr.com
Visit www.heberttraining.com for additional performance related articles
